Take A Sneak Peek at the 2017 Session Topics

PDMC 2017 session programming is underway, and we will be announcing the complete agenda within the next few weeks. Here’s a quick overview of some of the timely topics we’ll be exploring at this not-to-be-missed event…

•  The fragmentation of American consumer culture
•  Design from an anthropological perspective
•  Defining strategic design goals
•  Modern consumer attitudes towards natural and organic markets
•  The argument for diversity in design and marketing teams
•  Changing views toward ethnic identification in the American market
•  Identifying potential markets and the challenges and opportunities in educating shoppers on completely new products
•  The role of collaboration for effective strategic design